The 2020 Annual Meeting Program Committee, Nancy Stetzinger of Follett School Solutions, Jim Marshall of Rosen Publishing and Margaret Coffee of Sourcebooks, are pleased to announce the meeting theme: Separating Fact from Fiction. The program is centered around the importance of non-fiction books in schools and libraries. It will answer questions such as how to reintroduce non-fiction in libraries, the benefits of non-fiction, how to position non-fiction for sale, and how to use non-fiction in the classroom at the Middle School and High School levels.

Click the images below for details regarding the agenda, hotel reservations, transportation information, one-on-one session advice and to register. For questions, please contact Maureen Gelwicks,

Interested in sponsoring or exhibiting at the annual meeting? Click here for details about the opportunities, to download the prospectus or to register. 


 Tuesday, January 7th 
 3:00-6:00 PM Registration Open
 3:00-6:00 PM Setup for One-on-One Sessions
 6:00-6:45 PM Welcome to Our Annual Meeting - Cocktail Reception  
 6:45-9:00 PM Ludington Award Presentation & Dinner  
 Wednesday, January 8th 
 7:00-8:00 AM Breakfast and Set-up for One-on-One Sessions  
 8:00-9:15 AM Welcome & Education Session  
 9:30 AM-12:05 PM  One-on-One Sessions
 10:00-11:00 AM Publisher Programming 
 12:15-1:15 PM Lunch with Featured Author 
 1:30-4:00 PM  One-on-One Sessions  
 2:00-3:00 PM  Publisher Programming  
 6:00 PM Casual Evening Reception and Dinner  
 Thursday, January 9th 
 7:00-8:00 AM Breakfast 
 8:00-9:15 AM  Education Session  
 9:30 AM - 1:00 PM One-on-One Sessions 
 11:00 AM - Noon Publisher Programming
 1:05 PM-2:05 PM Lunch 
 2:15-4:15 PM One-on-One Sessions 
 2:15-3:15 PM Publisher Programming  
 6:30-7:15 PM President's Reception 
 7:15-9:15 PM President's Dinner  
Friday, January 10th 
 7:30-8:30 AM Breakfast 
 8:30-8:45 AM EBMA Annual Business Meeting 
 9:00 AM - 12:15 PM One-on-One Sessions 


With a secluded picturesque beach, lagoon-style pools, friendly resort staff, and spacious guest rooms, a stay at Wyndham Grand Rio Mar is the ideal way to discover the beauty and tranquility of Puerto Rico. The lush, 500-acre resort is bordered by the El Yunque National Forest, two spectacular golf courses, and the beautiful Atlantic Ocean. Onsite amenities include golf, tennis, the spa, a casino or delicious on-site restaurants and bars. Enjoy the incredible vistas, superior service, and exciting amenities available only at Wyndham Grand Rio Mar Puerto Rico Golf & Beach Resort. For a look at the property, view the live webcam.  


Guestroom rates at the Wyndham Grand Puerto Rico Golf & Beach Resort are $199/night. These rates are subject to applicable taxes, a $2.50 housekeeping gratuity and a one-time $7.00 Porterage fee per person. Please note, the hotel has extended the room rates to our group from January 1-15 (subject to availability), so plan to to arrive early or stay late for some fun in the sun! 

Reservation Instructions 

You may reserve a room online by clicking here. You will be directed to the property's reservation page and the "2020 EBMA Annual Meeting" should be displayed on the right hand side of the page. Select your desired check-in and check-out dates to find available rooms and to begin the reservation process. 

Please note: The cut-off for reservation is Thursday, October 31. The hotel will continue to accept reservation after this date, however room rates will be based on availability. 


There are two international airports in Puerto Rico that offer flights to and from major cities in the United States, international destinations and other Caribbean islands. The largest one is the Luis Muñoz Marín International Airport, commonly known as the San Juan airport (SJU), and it is in Isla Verde, near the Carolina district. More than 20 airlines, including American, United, Southwest, Spirit and Frontier fly in and out of this hub with regularly scheduled service.

Puerto Rico has daily nonstop flights to major cities throughout the United States, totaling more than 588 flights on a weekly basis.

There are nonstop flights available to Miami, Fort Lauderdale, Tampa, Jacksonville, West Palm Beach, Orlando, Charlotte, Philadelphia, Hartford, Washington D.C., Baltimore, Newark, New York (JFK), Boston, Chicago (ORD), Houston, Dallas, Atlanta, Detroit, and Minneapolis. Airlines that fly between Puerto Rico and the USA are American Airlines, Delta, JetBlue, Southwest, United, Frontier and Spirit.

In Aguadilla there is the Rafael Hernández Airport, a smaller international airport featuring commercial airlines such as Jet Blue, National Airlines, Spirit Airlines, United Airlines, and private charters. Jet Blue also arrives at La Mercedita, a smaller airport in the southern city of Ponce.

Once you’ve arrived in Puerto Rico, there are many options to explore the island.

A local destination services company will provide airport transfers for EBMA attendees, upon reservation by the attendee. Information on rates, how to reserve and restrictions can be found here. Please email with questions or concerns.  

If you’re looking to travel the island in your own vehicle or venture beyond the immediate area of San Juan, there are more than 14 car rental companies that can accommodate your specific needs. This arrangement can be made before your visit or upon arrival (although booking in advance is recommended during busy travel times). For those planning on driving to various parts of the island outside of San Juan, the island is about 100 miles across, so it’s not difficult to extend your itinerary to experience other regions. However, be advised that the mountain roads through the center of the island can be winding and may take longer to drive than the distance may suggest at a glance.

Ridesharing in Puerto Rico is only common in the districts near San Juan. Uber is currently the only major rideshare company offering its services on the island. Other local apps are available such as Jaime te lleva (Jaime drives you), and Pink Car Service, a local rideshare company designed for women. 


Several EBMA members have indicated on their evaluation forms that it took them a few years to make their One-on-One sessions really pay off, especially since they are only eight minutes long. To get everything possible out of these brief meetings, you really have to plan ahead. Here are some tips that may get you up and running more quickly.

  1. In early November, you will receive from EBMA, by e-mail, registration lists for the 2020 EBMA Annual Meeting.
  2. Complete the Profile Form by October 31st: The 2020 Profile Forms are offered as an electronic web form that you will fill out online (Publisher Form or Wholesaler Form). The material collected on the form has also been updated and reduced to pertinent information about your company. During the registration process you will be given the option to select receiving an online profile book only prior to the meeting or a hard copy bound profile book onsite at the annual meeting.
  3. Be sure to characterize your business clearly—EBMA members are NOT all alike!
  4. Be certain that the people who read your Profile Form will know who to contact for what service.
  5. EBMA One-on-One sessions have no agenda. Think of ways to use your session profitably. Time is short but, among the possibilities, you could:
    • Bring printouts and do a business review with each firm. Printouts could include sales figures, marketing plans or an overview of the prior year’s highlights. 
    • Evaluate your year-to-year growth with each other.
    • Discuss new promotions or marketing efforts.
    • Come up with ways that you can work better together or do cooperative marketing.
    • Ask for suggestions as to how your firm can be more helpful to the other.
    • Suggest better ways to use posters, teaching guides, and bookmarks.
    • Discuss creative ways to involve reps.
    • Ask about new trends, new markets, new products--EBMA is the place to hear about them.
    • Bring news from editorial about new books and publishing programs.
    • Find ways to use authors regionally or nationally.
  6. Remember that all EBMA members are not alike. Don’t assume you know what another business focuses on. Read the Profile Form.
  7. And don’t forget that “the other side” has an agenda too! Sometimes one side does all the talking and none of the listening.
  8. What if you have run out of time and there’s more to discuss?
    • There is time each afternoon to continue talking at the wholesaler’s table. Keep a calendar and schedule additional time during one of these time periods.
    • If time runs out, set up ways to keep talking by phone or e-mail when you’re both back at work.
  9. Establish a system for taking notes and keeping track of each discussion. The days are long and the there is too much input to leave everything to memory.

IMPORTANT: Deadline to complete the online profile forms (Publisher Form or Wholesaler Form) is Thursday, October 31, 2019. 

PUBLISHERS: You may ship the books and catalogues that you will be promoting at the 2020 EBMA Annual Meeting in advance of the meeting directly to the hotel. Shipping instructions will be sent to you by e-mail.



Puerto Rico, known as 'Rich Port' in Spanish, lies in the northeastern Caribbean to the east of the Dominican Republic, and to the west of the Virgin Islands. This mountainous area enjoys a year round tropical climate with little to no variation between the seasons.

January is renowned for being one of the coldest months in Puerto Rico, but a typical Puerto Rican winter doesn't tend to see temperatures dip below 70 degrees Fahrenheit. In fact, daily highs often reach 83 degrees. Around 3 inches of rain typically falls in January, so it may be wise to pack a light jacket along with the sun cream.

Things to Do

Arrive early or stay late to experience the island paradise of Puerto Rico. The hotel has extended room rates for EBMA attendees from January 1-15 (subject to availability). Make plans with colleagues or have friends and family join you for an adventure in Puerto Rico! 

In Puerto Rico the possibilities are nearly endless: You might consider kayaking the bioluminescent bays, enjoying a local rum tasting, hiking to see waterfalls in a rainforest, or viewing contemporary art in a museum that is its own architectural masterpiece. The hardest part will be to choose from so many options, but you can hang out on one of the island’s beautiful beaches until you decide.

The island is full of hidden gems and exhilarating experiences. Click here for more activity and experience ideas in Puerto Rico.


In 2019, EBMA broke from tradition and adopted the Austin, Texas casual and creative dress code. President Joyce Skokut would like to carry on the tradition of appropriate casual dress wear, we are on a tropical island after all. We want you to be able dress in whatever helps you express yourself best! Jeans are fine at any event this year. We just ask that things like flip-flops, shorts, tank tops and t-shirts with any provocative pictures or words be avoided. If you’re more comfortable in business casual or dressy attire, that’s okay too – it’s all about being you! We don’t have to match to mingle! 


After continued success over the last four years, EBMA will continue to offer sponsor and exhibitor opportunities.

SOLD OUT - Sponsor opportunities are available to select organizations that are service providers supporting publishers in the educational and library marketplace with specific products and services that enhance and improve reading for children. Sponsors will participate in the one-on-one sessions by having scheduled meetings with publishers. 

STILL AVAILABLE - Exhibitor opportunities are available to publishers who do not qualify for membership in EBMA. Exhibits will be located outside the one-on-one session meeting room. 

Download the Exhibitor Prospectus or Contact Maureen Gelwicks,, for additional details. To register as an exhibitor or sponsor, please click here use the links on the left hand side of this webpage.

Educational Book & Media Association is a 501(c)6 non-profit organization.

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Ph. 540-318-7770

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